The Client
Yell case study
Case studies need to present the problem, show how it was solved and reveal the result – very happy clients.
The example here does just that. What is also essential is context. In this case our client was software company Talk Freely, based in Liss, Hampshire and serving a nationwide client base. Talk Freely’s client was Yell (formerly Yellow Pages.) We have leveraged Yell’s reputation and fame to shine a spotlight on Talk Freely.
By stressing Yell’s prestige, we underline the trust they have placed in Talk Freely, the stakes involved and the magnitude of Talk Freely’s success.
The case study makes Yell look good, makes Talk Freely look good and is a job well done for Editing Edge.
Portfolio themes: Hampshire case study copywriting; Hampshire case studies copywriting.
