The Client

Calibre One

Calibre One is a leading global executive search boutique specialising in building leadership teams for innovators, entrepreneurs and companies undergoing technology or digital transformation. They work with venture capital and private equity firms to find exactly the right people to help them create diverse and high-performing leadership teams.

With presence in both the UK and in the US, in New York and San Francisco, Calibre One aids the highest echelons of many of the world’s leading enterprises.

Calibre One

The Problem

Collating information and ideas for compelling content that can both inform current clients as well as attract new customers can be a challenge.

Calibre One required support from a copywriter who could lend an expert outside eye and provide guidance on copy to engage and benefit their clients – and showcase their leadership in this sector.

The Solution

As part of Editing Edge’s collaboration with digital marketing agency Waypoint, we worked with the team at Calibre One to establish a schedule of compelling content which would inform and motivate prospective clients.

 

The Result

The result is a series of punchy and powerful blogs and reports on the Calibre One website. We produced content in Calibre One’s tone of voice that speaks to their high-performing audience. Each piece is well structured, easy to digest and contains tangible case studies and examples which help illustrate the key messages.

Examples of content includes:

If you are seeking engaging and purposeful content across all your marketing channels, please get in touch with Lesley at Editing Edge.