copywriting Archives - Page 21 of 22 - Copywriting Editing Edge Copywriters

blogging copywriting website

Out of the coal hole

We've just emerged from a frustrating period of purda imposed by BT. Having moved offices to something a little bigger, it was a shock out of the 1970s to discover there would be a three-week wait for a new phone line + broadband. We were whizzed back to the dark…

LesleyJuly 2, 2012

copywriting website copywriter

It’s an omni shambles

Two phrases caught my attention this week and made me smile for their inventive use of words. The first was 'economic patriotism', dreamed up by a candidate in the French presidential election as a euphemism for paying higher taxes. How to make something bad sound something good.

LesleyApril 29, 2012

blogging copywriting website

Tell a story (how to get an OBE)

The art to drawing in an audience is telling a story. It’s something I’ve been doing recently in writing Queen’s Honours nominations for some very worthy people who are being put forward for OBEs and knighthoods. You may not know that Honours don’t always come floating down from the Palace…

LesleyMarch 31, 2012

copywriting copywriter blogging

It’s the season for better blogs

Whoosh, there goes Valentine’s Day. Mother’s Day is storming up on the horizon with Easter steaming along behind it. Are you missing out on something? The shops execute super-swift changes to replace one seasonal display with the next. In fact at the moment Mothering Sunday gifts (Kath Kidston all round?)…

LesleyFebruary 28, 2012

copywriting website copywriter design website design

Just My Type

I’ve just finished reading Simon Garfield’s excellent book on fonts, called Just My Type. Ok, it might not sound that fascinating, but it was a real eye-opener. I’ve learned that Helvetica has taken over the world, that Comic Sans is the font most hated by designers and that there are…

LesleyJanuary 11, 2012

blogging copywriting press releases testimonials website

Hello world!

5 ways to get your start-up business known Yes, this is it! You’ve started a business and you want to let everyone know. You need to get your name Out There so happy clients will trip eagerly to your door.

LesleyNovember 17, 2011

copywriting