copywriter Archives - Page 10 of 13 - Copywriting Editing Edge Copywriters

copywriting website copywriter website content

Copywriting for humans, or Tell it like it is

I’ve been reading Bury My Heart At Wounded Knee, by Dee Brown, and have been struck by the gloriously evocative way that Native Americans charted the passage of the year. So they had the Moon of the Red Grass Appearing, the Moon of the Deer Dropping Their Horns, the Moon…

LesleySeptember 3, 2014

copywriting testimonials copywriter

How to write winning proposals

We wish we knew the secret to writing proposals that will guarantee you get the contract every time, but we can't. We can't, because you can never second-guess exactly what every potential client is looking for. As copywriters we can, however, give you a really good guide to some essentials,…

LesleyJuly 31, 2014

press releases website news copywriter design Google website content blogging copywriting

Words or pictures. Which are more important?

Copywriting for websites, brochures and blogs is all about words, isn’t it? Yes, finding the right words that spur potential customers to hire you is crucial. But pictures can be just as important. Research shows people are more likely to click on a page with a compelling image, because it…

LesleyJune 17, 2014

website copywriter awards copywriting

Why you need a copywriter – the 3Cs

I was chatting to a client recently who wanted to know what hiring a copywriter could bring to her company, when they knew their business so well they had far more expertise than me. Fair point, but my answer is that the very fact that I am an outsider brings…

LesleyMay 12, 2014

copywriting website news copywriter Google website content editing blogging

Hampshire copywriters – hello, Google!

I'm writing this blog as an exercise in creating website copy that is search-engine-friendly for place names. I want to show how you can blend the key phrases your customers are Googling into natural content.

LesleyFebruary 15, 2014

copywriting website copywriter website content

How to write a great Call to Action

How to write a different call to action to attract different customers. Examples and why they work.

LesleyNovember 15, 2013

copywriter